We’ll be running a series of QAs across the country and are planning a big cast and crew premiere – and hopefully an exhibition down the line. Made You Look sets out to answer these questions, and more, through a series of 16 insightful interviews with some of the UK’s leading practitioners, including Anthony Burrill, Fred Deakin, Kate Moross, Peter Fowler, Helen Musselwhite and Adrian Johnson. The aim of the film is to inspire people to get the paint and ink out, and to get messy! How, exactly, is ‘digital fatigue’ shaping the creative landscape? It’s about the fact that people are living much of their lives through a pixellated filter, and as such are suffering from a kind of digital fatigue. We interviewed top UK publishers, artists and graphic designers about their work, and their relationships with digital and analogue tools, and with the internet – and got some pretty surprising answers. Want to know more? Why are increasing numbers of designers and illustrators returning to handmade techniques? We also made sure we had an array of different disciplines in the film so that it would be visually rich and would explore the wealth of talent currently in the UK. We’ve also had invites to show the film in universities and film festivals across the globe. How can people help? Hattie Stewart is one leading creative interviewed in Made You LookAnd what’s in it for them? And is making tactile artwork really good for your health? Since being released, the trailer, below, has received 30,000 plays and the collective has been contacted by educational establishments, film festivals, arts centres and independent cinemas across the globe. We also have all kinds of amazing rewards such as a collaborative screenprint between Hattie Stewart and Anthony Burrill, original artworks from Andrew Rae, Ben the Illustrator Ian Stevenson and Helen Musselwhite and other goodies like a Blu-Ray of the film, tees, postcard packs and posters. But also to consider that the internet is one of the most amazing things to have ever happened to the creative industries. Here, Peters explains more about what he’s hoping to achieve with the documentary…
What’s the story with Made You Look? The story we are telling is pretty universal. Today is the last day of our Kickstarter campaign. Made You Look is a film that celebrates the unique voice of the UK Graphic Arts industry and explores the fact that more and more people are using analogue methods of creativity in the digital age. Which creatives are in the film? Words: Julia Sagar
Julia Sagar is commissioning editor at Creative Bloq. That’s according to director Anthony Peters and design collective Look and Yes, who are producing a feature length film – Made You Look – investigating the DIY landscape in our hyper digital age. When can we see it, if all goes to plan? The self-funded project is now in the final few hours of a Kickstarter campaign to help raise funds for post-production and completion.
